Cooling House card sorting software starts the more accurately the structure of a Web site meets the expectations of its users, the sooner she is accepted and achieved its targets. Card sorting exactly this support website developer and provider. Because with the help of card sorting you can structure their content accurately so that the users there she finds, where he also is waiting for you. The result is clear and is a leader for both sides target\”, explains Christian Reschke cooling householder: the users have not long to think about and find your way intuitively in the range of information is so frequent success experiences as offers structured in bad. That promotes his satisfaction, reduce bounce rates and increases his willingness to come back.\” To achieve this, a select group of potential users the best in advance of Web site development is asked to sort the content in the form of cards. During a closed card sorting, the generic terms, which are associated with the content are indicated.
This is especially useful when about an existing site is revised. It comes, to develop a completely new offer and to think into it in the wording of the target group, for example, an open card sorting is suitable. Here, the participants are asked to define himself general indications to the specified content. You develop users close navigation structure with card sorting easily and inexpensively by cooling House AG developed online card sorting software allows such measures for improving usability via the Internet. This lowers the threshold before attending, reduces the effort associated and saves costs.
The software automatically evaluates the results and provides concrete recommendations for a user close navigation structure. Among other things, it is possible to compare the views of users and providers, to identify significant differences exist, and to address in the next step. Through the use of the method of card sorting, the website operators significantly reduces the risk of an undesirable development.